MelodicRock

Fri
16
Dec

20FROM20 (1996-2016) - 20 Essential Melodic Rock Guitarists

Artist: 
 
20 Essential Melodic Rock Guitarists
 
20 essential guitarists that we couldn’t have lived without over the past 20 years. There are of course many more, but this is 20 that have really stood out for me and contributed so many records to my collection. Hopefully this list will remind you of their contributions to this scene over the past 20 years.
 
In no particular order:
 
- Magnus Karlsson (Allen/Lande, Starbreaker, Freefall, Primal Fear, Last Tribe, Kiske Sommerville)
 
- Erik Martensson (Eclipse, W.E.T, Toby Hitchcock, Jimi Jamison, The Friday Nights, Ammunition, Nordic Union)
 
- Magnus Henriksson (Eclipse, W.E.T, Toby Hitchcock, Jimi Jamison, Nordic Union)
 
- Steve Lukather (Toto, Solo, Ringo Starr)
 
- Mike Slamer (Steelhouse Lane, Terry Brock, Overland, Ozone, Chris Ousey, 7th Key)
 
- Vic Rivera (Adriangale, Ted Poley, Poley/Rivera)
 
- Jim Peterik (Pride Of Lions, Solo, Kelly Keagy, Marc Scherer, Mecca, Jimi Jamison)
 
- Mike Aquino (Pride Of Lions, Kelly Keagy, Marc Scherer, Mecca, Jimi Jamison)
 
- Pete Lesperance (Harem Scarem, Fair Ground, Solo, Hess, Fiore)
 
- Brad Gillis (Night Ranger)
 
- Paul Gilbert (Mr. Big, Solo)
 
- Rob Marcello (Danger Danger, Marcello/Vestry, Solo)
 
- Rick Springfield (Solo)
 
- Jimi Bell (House Of Lords, Maxx Explosion, James Christian, Robin Beck)
 
- Stevie Janevski (The Radio Sun, Black Majesty, Square One)
 
- Neal Schon (Journey, Solo, Santana, Planet US, Soul Sirkus)
 
- Joel Hoekstra (Whitesnake, Night Ranger, Joel Hoekstra’s 13, Jack Blades, Michael Sweet)
 
- Eddie Van Halen (Van Halen)
 
- Vivian Campbell (Riverdogs, Def Leppard, Last In Line)
 
- Tony Clarkin (Magnum, Hard Rain)

 

Categories: 
 
Thu
08
Sep

20FROM20 (1996-2016) - 20 Underrated But Essential Melodic Rock Albums

Artist: 
 
2016 is of course the 20th Anniversary of MelodicRock.com – my online presence began in October 1996 with a basic news website (under a couple of different names) before the domain MelodicRock.com was adopted in 1998 (or thereabouts!)...
 
To celebrate 20 years covering the music we all love, I am posting a number of 20FROM20 features, counting down some of the best music and artists of the last 20 years, 1996-2016.
 
So let’s get started!
 
 
20 LESS KNOWN YET ESSENTIAL MELODICROCK ALBUMS YOU REALLY SHOULD OWN FROM THE LAST 20 YEARS…
 
01. HUMANIMAL - Humanimal
Named after a Talisman album, this one off project featuring JSS, Marcel Jacob and Pontus Norgren, it’s a masterclass in melodic, yet heavy and groovy hard rock. And the songs are simply unforgettable. Still one of my favourite JSS albums ever.
 
02. THE SIGN - Signs of Life
The production didn’t do justice to the quality of the songs, but this teaming of Terry Brock, Randy Jackson, Mark Mangold and Billy Greer was a true masterstroke. The guys wrote the material together, so it reflected a new band, not a project and the mix of progressive and AOR created some stunning music that is every bit as wonderful today.
 
03. KHARMA - Wonderland
One of my favourite Goran Edman fronted albums ever. Glorious Swedish album that has sadly never been followed up. Its pomp meets classic rock meets Scandi melodic rock. It’s brilliant.
 
04. MILLENIUM - Hourglass
Still one of the best Jorn Lande fronted albums and a brilliant mix of commercial hard rock and soaring chorus melodies with the power of Whitesnake or Blue Murder. Ralf Santolla and crew rule.
 
05. SNAKES IN PARADISE - Dangerous Love
Stefan Berggren remains one of the best vocalists around and he is sadly underrated as is this band. This is their best album and still one of my all time favourites from Sweden.
 
06. SR71 - Now You See Inside
The band defined the modern rock sound in the late 90s, a really promising band, terrific melodic yet powerful songs. Want to know what the nu-breed of melodic rock sounds like – it’s this album!
 
07. NELSON - Life
The Nelsons took a step back from their normal sound to deliver one of the finest pop/rock harmony records ever. This is still my favourite Nelson album – its pure pop, but it’s also pure melodic bliss. And the songs are unbelievably catchy.
 
08. JIMI JAMISON’S SURVIVOR – Empires
            A little controversial because Jimi was fighting Frankie over the name, and the album had a
rough time in production, with the band having their own issues, but in the end it got made and the songs were moody and wonderful and the vocal performance from Jimi was glorious.
 
09. WESTWORLD - Westworld
TNT’s Tony Harnell and Riot’s Mark Reale with Bruno Ravel. This is the first of four albums and it perfectly demonstrates what I love about Tony when he turns slightly heavier and darker. Brilliant.
 
10. BOB CATLEY - The Tower
Bob’s debut solo album saw the Magnum vocalist turn heavier, darker and with the backing of Ten and the songs of Gary Hughes, he delivered a masterpiece. Ten meet Magnum, but heavier than both. Still sounding fresh and vibrant.
               
11. CROWN OF THORNS - Lost Cathedral
The debut album is the one that gets all the love, but don’t leave this one out of your collection. The sometimes patchy COT deliver their most consistent and strong album after the debut.
 
12. WHITESNAKE - Restless Heart
David Coverdale turns down the screams and sings in the tone of an older, mature vocalist, who may not have the range, but had lost none of the charisma and warmth only he could deliver. And some terrific mid-tempo songs too. Wish he’d come back to this style.
 
13. KIP WINGER - Thisconversationseemslikeadream
Personal tragedy provided lyrical depth not seen before from Kip, or just about any other artist for that matter. Musically it is like an opera, it is a true masterpiece and immediately become a long-time favourite. Mood, melody, intelligent arrangements and impossible not to love and respect.
 
14. SHUGAAZER - Shift
Paul Laine does modern melodic rock with the same class and talent as he does everything else. Hugely underrated album with some truly amazing songs, none better than the heart wrenching ballad Something Worth Waiting For.
 
15. ATTRACTION 65 - Attraction 65
Another modern album, but as with everything the late, great Gregg Fulkerson does, its filled with deep melodies, moody Springsteen-esque Americana. The difference here is the more modern sound and to be honest, these songs could have been on any radio station in the world, such was their quality.
 
16. LEVERAGE - Tides
Vocalist Pekka Heino and guitarist Torsti Spoof form the backbone of this album – another glorious slice of Scandinavian melodic hard rock/metal. Power, finesse and a big fat production equals an album that has not yet been topped.
 
17. BEGGARS & THIEVES - Look What You Create
Like Crown Of Thorns, B&T get all the love for their debut – well deserved to. But this is a fine quality album too and really showcases the awesome vocals of Louie Merlino. Another one of my favourite bands because they are different than the majority.
 
18. VON GROOVE - Test of Faith
Another instance of a band stepping back from heavier origins to concentrate on songs and delivering big time. It’s more melodic than any other album in their catalogue, and it really suited them. Easily my favourite Von Groove album.
 
19. ALFONZETTI - Ready
Matti Alfonzetti delivers a commercial melodic rock album with a few covers and a few originals, but all great performances and one for all fans of classic melodic rock.
 
20. STRANDED – Long way To Heaven
This album goes back to 1999 and I’m still waiting for a sequel! Agent’s Troy Reid brings his gruff, quirky vocals to a project fronted by Canadian guitarist Kenny Kaos (Pokerface/The Distance). Once again, it’s the songs that rule the day. I hated this on first listen, but just to demonstrate you never review anything until it’s worn in, I came to love it and still do.
 
Categories: 
 
Wed
29
Jun

OUTLASTED 'Into The Night' Limited Edition In Stock & Shipping Now

 
PRE-ORDERS FOR THE LIMITED EDITION VERSION OPEN NOW!
 
ORDER OUTLASTED 'Into The Night' $15 (+$5 shipping)
 
 
 
MRR DOUBLE DEAL - OUTLASTED and PARIS for $30 (and still only pay $5 shipping)
 
 
 
 
MelodicRock Records further expands its international roster with the signing of hot Norwegian newcomers OUTLASTED.
 
MRR will release the debut OUTLASTED album ‘Into The Night’ on July 1 in in two configurations – the regular edition and a limited Special Edition featuring 2 exclusive bonus tracks.
The album is produced by guitarist Terje Fløyli and expertly mastered by Harry Hess.
 
One of the new breed of Scandinavian rock bands, Outlasted picks up the mantle of classic rock and wears it with distinction. A five-piece band based in Norway, Outlasted’s harmonic and melodic lineup comprises Glenn Wikran on vocals, Terje Fløyli on guitars, and Odd-Børge Hansen at the piano and keyboards. On the rhythmic side of its tracks are Aleksander Schjølberg holding down the bass, and drummer Rune Erling Pedersen who provides the percussive pyrotechnics of this exciting new ensemble that features great hooks, catchy choruses, and full background harmonies provided by all band members.
 

 
With a dedication to musical excellence, Outlasted fuses the sound of the golden age of recording with the compelling songwriting of classic rock and brings both into the future with modern production techniques and stellar musicianship.
 
Having played their first official gig as Outlasted on November 29, 2014, newfound fans can look forward to a full album release on July 1, 2016 featuring artwork by Italy’s premier graphic designer, Nello Dell’Omo of Art for Music Studio in Naples. In the meantime, to satisfy your urge for more inspired music, Outlasted has released its first video: “Someone Like You” - mixed to sound the way rock should by Ronny Wikmark (Stage Dolls) at Nidaros Studio in Trondheim, Norway.
 
The song feature a solid, punchy rhythm section, soaring vocals, and beautifully textured arrangements—in short, melodic rock at its finest.
 
 
 
 
 
OUTLASTED is:
Glenn Wikran - Vocals & Additional Guitars
Terje Fløyli - Guitars
Odd-Børge Hansen - Piano & Keyboards
Aleksander Schjølberg - Bass
Rune Pedersen - Drums
 
OUTLASTED – Into The Night
RELEASE DATE: July 1
GENRE: Melodic Rock
CAT#: MRR047
 
Produced and Engineered by Terje Fløyli
Mix and Post Production by Ronny Wikmark
 
Additional Musicians:
Rune Bryn: Drums on All Tracks
Rickard Johannesson: Bass on Track 1, 2, 4, 5, 6, 7, 9 & 10
Kjetil Andreassen: Acoustic Guitar on Track 3
Lasse Ingebrigtsen: Backing Vocals on All Tracks Except Track 9
Ronny Wikmark: Additional Keyboards
Mastered By Harry Hess At Hbomb Mastering, Canada
 
And here is another full length preview track from the debut album! Pre-orders available shortly.
 

 
Categories: 
 
Sat
25
Jun

OUTLASTED Debut 'Ghost Of Love' Official Video

 
OUTLASTED have premiered their debut video for the song 'Ghost Of Love' from their debut album out next week via MRR. Check out the clip below and order the limited Special Edition now.
 

 
 
IN STOCK AND SHIPPING NEXT WEEK!
 
ORDER OUTLASTED 'Into The Night' $15 (+$5 shipping)
 
 
 
MRR DOUBLE DEAL - OUTLASTED and PARIS for $30 (and still only pay $5 shipping)
 
 
 
 
MelodicRock Records further expands its international roster with the signing of hot Norwegian newcomers OUTLASTED.
 
MRR will release the debut OUTLASTED album ‘Into The Night’ on July 1 in in two configurations – the regular edition and a limited Special Edition featuring 2 exclusive bonus tracks.
The album is produced by guitarist Terje Fløyli and expertly mastered by Harry Hess.
 
One of the new breed of Scandinavian rock bands, Outlasted picks up the mantle of classic rock and wears it with distinction. A five-piece band based in Norway, Outlasted’s harmonic and melodic lineup comprises Glenn Wikran on vocals, Terje Fløyli on guitars, and Odd-Børge Hansen at the piano and keyboards. On the rhythmic side of its tracks are Aleksander Schjølberg holding down the bass, and drummer Rune Erling Pedersen who provides the percussive pyrotechnics of this exciting new ensemble that features great hooks, catchy choruses, and full background harmonies provided by all band members.
 
With a dedication to musical excellence, Outlasted fuses the sound of the golden age of recording with the compelling songwriting of classic rock and brings both into the future with modern production techniques and stellar musicianship.
 
Having played their first official gig as Outlasted on November 29, 2014, newfound fans can look forward to a full album release on July 1, 2016 featuring artwork by Italy’s premier graphic designer, Nello Dell’Omo of Art for Music Studio in Naples. In the meantime, to satisfy your urge for more inspired music, Outlasted has released its first video: “Someone Like You” - mixed to sound the way rock should by Ronny Wikmark (Stage Dolls) at Nidaros Studio in Trondheim, Norway.
 
The song feature a solid, punchy rhythm section, soaring vocals, and beautifully textured arrangements—in short, melodic rock at its finest.
 
 
 
 
 
OUTLASTED is:
Glenn Wikran - Vocals & Additional Guitars
Terje Fløyli - Guitars
Odd-Børge Hansen - Piano & Keyboards
Aleksander Schjølberg - Bass
Rune Pedersen - Drums
 
OUTLASTED – Into The Night
RELEASE DATE: July 1
GENRE: Melodic Rock
CAT#: MRR047
 
Produced and Engineered by Terje Fløyli
Mix and Post Production by Ronny Wikmark
 
Additional Musicians:
Rune Bryn: Drums on All Tracks
Rickard Johannesson: Bass on Track 1, 2, 4, 5, 6, 7, 9 & 10
Kjetil Andreassen: Acoustic Guitar on Track 3
Lasse Ingebrigtsen: Backing Vocals on All Tracks Except Track 9
Ronny Wikmark: Additional Keyboards
Mastered By Harry Hess At Hbomb Mastering, Canada
 
And here is another full length preview track from the debut album! Pre-orders available shortly.
 

 
Categories: 
 
Fri
03
Jun

OUTLASTED - Into The Night (Showcase)

Artist: 
Into The Night
Produced By: 
Outlasted
Running Time: 
40
Release Date: 
July 1
Released: 
Worldwide
Genre: 
AOR / Melodic Rock
 
PRE-ORDERS FOR THE LIMITED EDITION VERSION OPEN NOW!
 
ORDER OUTLASTED 'Into The Night' $15 (+$5 shipping)
 
 
 
MRR DOUBLE DEAL - OUTLASTED and PARIS for $30 (and still only pay $5 shipping)
 
 
 
 
MelodicRock Records further expands its international roster with the signing of hot Norwegian newcomers OUTLASTED.
 
MRR will release the debut OUTLASTED album ‘Into The Night’ on July 1 in in two configurations – the regular edition and a limited Special Edition featuring 2 exclusive bonus tracks.
The album is produced by guitarist Terje Fløyli and expertly mastered by Harry Hess.
 
One of the new breed of Scandinavian rock bands, Outlasted picks up the mantle of classic rock and wears it with distinction. A five-piece band based in Norway, Outlasted’s harmonic and melodic lineup comprises Glenn Wikran on vocals, Terje Fløyli on guitars, and Odd-Børge Hansen at the piano and keyboards. On the rhythmic side of its tracks are Aleksander Schjølberg holding down the bass, and drummer Rune Erling Pedersen who provides the percussive pyrotechnics of this exciting new ensemble that features great hooks, catchy choruses, and full background harmonies provided by all band members.
 
With a dedication to musical excellence, Outlasted fuses the sound of the golden age of recording with the compelling songwriting of classic rock and brings both into the future with modern production techniques and stellar musicianship.
 
Having played their first official gig as Outlasted on November 29, 2014, newfound fans can look forward to a full album release on July 1, 2016 featuring artwork by Italy’s premier graphic designer, Nello Dell’Omo of Art for Music Studio in Naples. In the meantime, to satisfy your urge for more inspired music, Outlasted has released its first video: “Someone Like You” - mixed to sound the way rock should by Ronny Wikmark (Stage Dolls) at Nidaros Studio in Trondheim, Norway.
 
The song feature a solid, punchy rhythm section, soaring vocals, and beautifully textured arrangements—in short, melodic rock at its finest.
 
 
 
 
 
OUTLASTED is:
Glenn Wikran - Vocals & Additional Guitars
Terje Fløyli - Guitars
Odd-Børge Hansen - Piano & Keyboards
Aleksander Schjølberg - Bass
Rune Pedersen - Drums
 
OUTLASTED – Into The Night
RELEASE DATE: July 1
GENRE: Melodic Rock
CAT#: MRR047
 
Produced and Engineered by Terje Fløyli
Mix and Post Production by Ronny Wikmark
 
Additional Musicians:
Rune Bryn: Drums on All Tracks
Rickard Johannesson: Bass on Track 1, 2, 4, 5, 6, 7, 9 & 10
Kjetil Andreassen: Acoustic Guitar on Track 3
Lasse Ingebrigtsen: Backing Vocals on All Tracks Except Track 9
Ronny Wikmark: Additional Keyboards
Mastered By Harry Hess At Hbomb Mastering, Canada
 
And here is another full length preview track from the debut album! Pre-orders available shortly.
 

 
Categories: 
 
Fri
27
May

More Audio Samples From OUTLASTED 'Into The Night'

Artist: 
 
MelodicRock Records further expands its international roster with the signing of hot Norwegian newcomers OUTLASTED.
 
MRR will release the debut OUTLASTED album ‘Into The Night’ on July 1 in in two configurations – the regular edition and a limited Special Edition featuring 2 exclusive bonus tracks.
The album is produced by guitarist Terje Fløyli and expertly mastered by Harry Hess.
 
With a dedication to musical excellence, Outlasted fuses the sound of the golden age of recording with the compelling songwriting of classic rock and brings both into the future with modern production techniques and stellar musicianship.
 
OUTLASTED – Into The Night
RELEASE DATE: July 1
GENRE: Melodic Rock
CAT#: MRR047
 
01. Someone Like You
02. Ghost Of Love
05. I Want You To Know
06. Living A Lie
08. Anything For You
09. Writing On The Wall
10. Unbroken
12. Back To You (Bonus Track)
 
 
 
 
 
OUTLASTED is:
Glenn Wikran - Vocals & Additional Guitars
Terje Fløyli - Guitars
Odd-Børge Hansen - Piano & Keyboards
Aleksander Schjølberg - Bass
Rune Pedersen - Drums
 
Produced and Engineered by Terje Fløyli
Mix and Post Production by Ronny Wikmark
 
And here is another full length preview track from the debut album! Pre-orders available shortly.
 

 
Categories: 
 
Wed
23
Mar

MR's 20th Anniversary Year. Now What?

 
2016 sees MelodicRock.com celebrate 20 years online.
 
It has been a privilege and an honor to be part of the melodic rock community for this length of time.
 
It has been both humbling and rewarding to be able to help promote many of the artists I grew up listening to. So many great musicians I have met along the way and am proud to call friends.
And I thank so many loyal readers and followers of the site for your friendship and support over the years.
 
To all the companies that have supported MelodicRock.com over that time, I thank you also. Such an investment has allowed me to do this “job” full time for a good part of the 20 years and I trust that my services have helped sell a lot of records over that time.
Some like Frontiers Records, AOR Heaven and NEH Records have been with me almost since the very start.
 
That said, times have changed since 1996 and the music business has changed. Information delivery has changed.
 
And now on the occasion of my 20th Anniversary, it is time for me to make a change. For the better I think. This is a long post and I hope folks will have the interest to read through it all. It’s not a missive of doom and gloom, but more a reality check from one person’s perspective and a look at what’s to come. Read on please…
 
 
The industry I started in some 20 years ago is all but gone as the music business continues on through a complete overhaul. The massive increase in piracy and the move by consumers to switch to digital formats and streaming has brought about the closure of a lot of companies. Magazines, retailers, labels, PR companies…
Many of those were companies that supported MelodicRock.com over the years with advertising and promotional activities.
 
Businesses have always come and gone, but these days the ones that go aren’t being replaced by new enterprises. Everything has consolidated to a handful of companies.
iTunes and Amazon rule pre-sales – but neither invest in advertising outside of their small % affiliate programs. YouTube and Facebook are the #1 outlets for promoting anything and they just want your money to support their bottom lines.
 
We must support the labels, stores and artists still willing to put everything on the line for the love of music. Anyone mentioned on my site is part of that.
 
On the subject of piracy, I filed complaints against a Blog yesterday for 9 different MRR related links. And today the bastards have up audio of an album not even released yet.
 
Basically there is very little money in the music industry for independent outlets. Everyone is struggling. Of course to state as much is bad for business… To survive, one must adapt.
 
There has been no decrease in users of the site over the past several years. Stats actually remain very constant and reliable. And I am absolutely dedicated to continuing to give all readers reasons to continue coming back!
But - if I still want to be here next week/month/year, then the focus must shift to where the income is today.
 
And that for me is MelodicRock Records. I’ve put a lot of energy into the label in the last 12 months and I think the results can be seen. In order to continue to focus on the label, there has to be some changes.
 
These changes will commence after this week’s Easter break.
 
 
The biggest change is to place the focus of the site back on reviews. Adding reviews for the latest and upcoming releases (in advance) will be the primary aim of day to day updates at the site.
The delivery of news will take a back seat to reviews.
Once it was awesome to be at the forefront of breaking news, but these days everything is so controlled, so safe and predictable. There is little opportunity today to discuss rumors, expose backroom deals or report a story that hasn’t just gone out on the wires to 45,000 other outlets.
 
Facebook ensures that any news sent anywhere is instantly everywhere else and for someone that thrived on being at the head of the pack, there is little inspiration served by cutting and pasting endless badly written press releases that are designed to say as little as possible.
 
I’m spending so much time cultivating content you can get anywhere else that I’m missing out on doing the thing I truly love – writing.
 
Of course all the important news will still be posted. And all the news that doesn’t get picked up by regular outlets – news from the melodic labels and artists that all too often get ignored. Nothing will change there.
 
You can follow breaking news and comments constantly via my Social Media outlets: Facebook (www.facebook.com/MelRockAU) and Twitter (@melodicrock)
 
It’s time for a shift of focus for my brand. Time for me to get back to what I wanted to do in the early days - exposing as many people as possible to the best music on the planet.
And I’m going to do that via this renewed focus on reviews.
 
Reviews are what have suffered most over the last 12 months and it is with these that I can still deliver exclusive content and do the best possible job of talking about everything that’s available to check out. I’d like to get back to focussing on discussing all new releases – the good, the bad and the Bret Michaels.
 
Additionally, I’ll take this opportunity to say that there are no further MelodicRock Fest events in planning. I’m really looking forward to the first MRF event here in Australia in May (www.melodicrockfest.com) and helping Justin Murr out at Rocknskull vs MRF 2016 in Illinois in October (https://www.facebook.com/events/1508106629513304). I’ll still help Justin and others out where possible if asked, but I’m not planning on doing any more standalone MRF events. The time and effort and stress that go into each one is simply too distracting.
 
 
Back to my other passion – working with artists. MelodicRock Records is something I’m very proud of and want to further expand. Despite those few willing to destroy the scene via uploading albums to pirate blogs, there is still a market for great music from new artists, plus artists that aren’t marquee names that are currently very limited in their options for releasing what we here all love – that “album” format.
 
This is where I can make a difference - and where I intend to focus my time outside of writing more of those reviews than ever. Getting great music and great artists to as many people as possible has always been the one thing I set out to achieve and get a lot of satisfaction out of.
 
I’ve been fortunate enough to be able to offer some truly inspirational artists an offer they can work with and the next 6 months is going to see the release of some truly amazing albums on MelodicRock Records.
 
So MelodicRock.com will focus more heavily on reviews and you’ll also get all the MRR news and previews as well as direct links to purchase. The advantage of selling direct to readers is a vital cog in the survival of the label and the promotion of these artists.
 
But I’m not stopping there.
 
It never ceases to surprise me how many comments I get when talking about past releases folks missed and are now curious about. And when better to take a look back than on a 20th Anniversary year?
 
Over the course of the year ahead I will be running a series of lists titled “20 from 20”. Taking a look back over the last 20 years and the music that has stood the test of time (and some that hasn’t) and the artists that have made it.
 
But first, the 2015 MelRock Awards
 
 
And finally….while I am here seemingly writing up my life story, it seems like a good time to introduce a couple of additional writing projects that I’ve been working on in a very piecemeal fashion for what seems like forever.
 
I harbor ambitions in writing greater than I’ve showcased to date. It’s time to introduce those projects, as perhaps by doing so it will be a catalyst to ensure I stay focussed and don’t come up with new reasons to procrastinate as I have done for too long.
If I’m honest, these ideas may not go as far as I’d like, but at least I will know in myself that I tried and gave it the chance I wanted to.
 
For the past several years I have been working on plans for a story surrounding my site mascot – The Wombat.
Those ideas have grown over time and I now believe there is a very commercial story that could find widespread appeal.
 
I’ll begin the process I think best suited to bringing “Rock Wombat” to life via Kickstarter in the coming weeks/months. As soon as possible... I have an updated Wombat to debut soon thanks to the pen of John Hageman and Mel Smith – two fantastic guys.
 
The other idea we’ll call “The Label”. It’s an idea that I’ve had for a long time - a way of telling some of the unbelievable things that go on in parts of this industry. The dysfunction and the bullshit, parts of which will be drawn from my experiences in the business; everything I have learnt (and shouldn’t have) along the way as well as stories I’ve been told, things I’ve been a party to or just witnessed and some of the strangest stuff – you just couldn’t make some of it up.
 
There are some truly hair-raising tales to be told and some that probably shouldn’t be.
 
As well as looking for investors in both projects, to help fund these plans I will continue to sell off unwanted CDs and LPs from my personal collection over the next month or two via Ebay and will post links when available.
 
And should you feel inclined to support what I’m doing, you can always invest in any of the great MelodicRock Records titles (via www.melodicrockdirect.com) or the upcoming Kickstarter campaign, or simply donate via Paypal using the username: ajm@melodicrock.com
 
Everyone’s support and friendship over the past 20 years has never been taken for granted and is wholly appreciated and friendships cherished. I’m privileged to be among such fine people and to have made so many lasting friendships.
 
It’s time to have some fun again and I believe this is the best way forward, the best way to keep me sane and a way to guarantee I can still be here to deliver the word on what to buy and when to buy it.
 
So maybe this is a slight detour from what everyone is used to, but I’m not going anywhere and long may this crazy ride continue!

 

Categories: 
 
Sat
28
Jun

WELCOME TO MELODICROCK.COM 2014 (UPDATED)

UPDATED:
 
I’d like to thank the majority for their vocal support for the major changes that have been undertaken here.
I’ve only heard of one “Melodicrock sucks now” thread on a message board someplace, perhaps there will be more!
 
But no matter what – there’s no going back. The old site was easy to read news in one place, but it has zero functionality. No search function, no search engine optimization, no social media interaction, no individual URLs. It really was a very very basic site.
The 2014 site has all of the above and more and I’ve already seen a good uptick in social media shares and follows.
 
I can understand some not liking change and not liking the fact you have to click on headlines to see news. I hope those people come around.
What I don’t and can’t understand is several that have said they cannot navigate around the site.
 
I really just don’t see why – if you don’t want to read the headlines on the frontpage – then click on the MENU links (pictured below) and see the ENTIRE list of added news/reviews/showcases etc…. all in one place, just like it was on the old site!
Please feel free to send in any questions, but do take some time to get to know the workings and layout of the site before you fire off a pissed off email.
 
Thanks,
Andrew.

 

 
 
Hi folks,
Welcome to MelodicRock 2014 – a website that is finally compliant with all the latest SEO and Social Media demands of the Internet in 2014 and beyond.
 
A few points to make!
 
- First of all – there is still work to be done here and there, little tweaks that many won’t notice and as the site is opened to a full audience, there might be a few other little issues that come to light. By all means, if you have a question or an issue to point out, please do so!
 
- The site is fully compliant with mobile devices and tablets and will automatically adjust to whatever platform being used at the time. However, there is some tweaking still needing to be done on the mobile platform, so watch for improvements there.
 
- At this point in time, there is both a sign in and register option for comments as well as full Facebook comment integration. If I find the two conflict with each other, I may be forced to choose one method over the other.
 
- Please feel free to comment anywhere on the site on any topic or post and please also share those articles you wish to do via the tool provided! Spreading the word helps the artist and the site.
 
- There are a few graphics below to help show a few of the site’s new features. If ever in doubt when looking for anything, use the search function or the main MENU links along the top of the site. On display within the frontpage are all the latest articles/posts, but using the MENU will uncover many MANY more topics/posts/reviews – listed in order of post date.
 
- There is a LOT more content to be added to the site. Over the weeks and months ahead I will start bringing in ALL old Reviews and Interviews from the Old Site – which is still linked from the frontpage (along with both message board systems and MRX etc…)
 
- The site has a mega-accurate search engine and full cataloguing capability, so once I get the chance to add more of the old content and interviews and reviews, you'll be able to search and find anything and everything that I've done over the past 16 years.
 
Thanks a million for your support and patience and I sincerely hope the wait will be worth it. Go check it out and can't wait to hear your feedback. Add it into the comments below!
 
PS. The site will always be evolving....plenty more to come...
 
Best Regards,
Andrew.
 
 
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